The following is an analysis of Brad Stone's article "Microsoft Buys Stake in Facebook" in today's New York Times. The article can be found at: http://www.nytimes.com/2007/10/25/technology/25facebook.html?ref=todayspaper.
I thought the lede was really good. It was short and to the point, and pulled the reader in with big names like Facebook, Microsoft, Google and Yahoo that affect all of our lives.
There were a lot of parts of the article that I liked. The elaboration of the lede was good, but I was disappointed that there wasn't really much in terms of an actual "battle" between the three companies as had been stated in the lede. There was a little mention of Google, but nothing on Yahoo. There was a good explanation of how much Microsoft is going to be involved, and how much it was important to them.
I also thought that it was good that there was some reference to MySpace, Facebook's leading competitor. It was good to have that comparison between them and learn how each of the companies is considered by leading advertisers.
Overall, I thought that the information in the article was good, though it did not really focus as much on what was stated in the lede.
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